On Page SEO is the techniques where you make sure that your site is search engine friendly. there are few steps you need to follow to make your site search engine friendly and here are they
1. Make sure that all of your web pages can be indexed by search engines- make sure you website has atleast one link to the search engine. eg: like we have google search tab in pages.
2.Make sure that you have unique content on your site. it is not necessary that ever page should be unique but do not copy paste the content in pages.
3.Include meta tags in your site an make sure they are describes correctly
4.Make sure that your URL's are
seo friendly.
5.Make sure that the links within your site are complete: ie. if you link your page to some other page make sure that you have done in correctly
6.Give descriptive URL's for images.
7.Make sure that you make good use of anchor text links within your content: ie. if you have a page about some films name, use the phrase as the film name in the text link to it.
8.Make sure that there is only one version of your site/ page.
Off Page SEO is a technique where work outside your site to improve its page rank.The only thing you can do in off page
seo is build up more links to improve your page rank. When you create more links make sure your links are quality. All
seo techniques includes the off page
seo techniques. In the On page
seo there is no need of other professionals assistance and you can do it by your self. where as in Off page
seo you need some assistance where you need to create more links which you cannot do it by your self. for that you can get the assistance of professionals like
Tucktail.com where they help you to create more inbound links..